Exhibition stand. VILLEROY&BOCH. MOSBUILD

  • Страна: Russia
  • Место: Moscow, Crocus Expo
  • Мероприятие: MOSBUILD
  • Площадь: 203,5 m2 / Island
  • Дизайн: VILLEROY&BOCH

Objective &  Ideology of the exhibition stand concept

 Objective: Design the stand in full accordance with the customer’s design project; adapt the design project to the requirements for building a stand on a specific site. Installation of equipment and weighing of exhibits and exhibitors; decoration of interiors and selection of accessories for the exhibition, floristic design of the stand. Design: Villeroy&Boch

Ideology of the exhibition stand concept: a comfortable space for visitors to the exhibition with a visual presentation of the company’s products.

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Realization & peculiarities of the project

The peculiarities of the project: The walls of the exhibition stand are made of MDF and Plywood box, five separate suspended structures and boxes with interiors representing the company’s products. Floors and walls in the showcases are tiled with Villeroy & Boch. Flooring: tiles, carpet, the difference between different floor coverings is completely leveled. Shower cabins and other sanitary equipment are installed in the floor. Most of the walls are also covered with exclusive tiles by the exhibitor Villeroy & Boch. For each demonstration box, its unique interior has been designed – furniture, accessories and phytocompositions.

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Description of the stand

The design of the stand involves a clear zoning of the exhibition, each part with its own unique design and history, in which the company’s products are harmoniously presented. Stand branding is achieved through backlit graphic posters and light boxes on the pylons and walls of the exhibition stand. The stand is equipped with three closed and two open meeting rooms, a reception area and utility rooms, as well as a special ramp for wheelchairs.

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