• Страна: Russia
  • Место: Moscow, Crocus Expo
  • Мероприятие: MITT
  • Площадь: 80 m2 / Island
  • Дизайн: Global Events

Objective &  Ideology of the exhibition stand concept

Basic concept of the stand. It’s important not to turn into “Parsley”. It is necessary to emphasize folk arts and crafts, associativity with crafts (about 20-30 crafts in the Nizhny Novgorod region), visually indicate the 100th anniversary of the folk nesting doll, preparations for the 250th anniversary of A.S. Pushkin. The ideology of the design concept of the exhibition stand is a laconic modern style that visually conveys the traditions of the development of the craft region.

Creation of a creative design concept according to technical specifications. Exhibition stand design development, 3D visualization. The maximum number of surfaces for exhibitors (tour operators) to work with exhibition visitors. Design and production of an exhibition stand, construction of an exhibition stand (installation and dismantling of the exhibition stand), technical support for the exhibition with audio and video equipment. Graphic decoration of the exhibition stand.

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Realization & peculiarities of the project

A special feature of the exhibition stand was the task of duplicating the elements of the same exhibition stand (reception desk) at the exhibition, the installation of which was completed on the first day of dismantling the current exhibition, using the same structure at both exhibitions in order to optimize the budget. The task is to design structures in such a way that they can be quickly and easily dismantled and assembled in a limited time.

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Description of the stand

Construction of the walls of the utility room: plywood boxes, MDF/6 mm sheathing, height 3.5 m, facade wall – porridge with LED screen: MDF + RAL 3020 painting. Two rear sides of the utility room: banner fabric with printing, preferably without corners and dies. The suspension design is organized using power trusses to which graphic posters are attached. Consistent placement of graphics tiles and their orientation (from left to right). ProLyte Farm. On the truss, there are strips with graphics: 5 mm PVC plastic, UV printing on both sides. Fastening the slats to the truss: metal plate on the inside of the slats, transparent cable, carabiners, lamps: 17-20 pcs. There is no podium; extensions are provided to level the floor under the screen and reception area. Red carpet, Rainbow 032. Reception: volumetric floor letters are the frame for the reception desk.

The reception desk is arranged at an angle on both sides of the exhibition area so that up to 16 operators can work with exhibition visitors behind it. The rack design consists of 6 parts and are fastened together. The bottom of the blocks of letters: adjustable legs are provided, the letters are recessed on the aisle side by 16 mm, on the stand side by 80 mm, materials – frame: MDF 16 mm, MDF lining 6 mm, flexible MDF, water-based paint in RAL. Video wall 2.5*4 m high, 16:9, screen resolution in pixels 1408*880. Bose sound speakers, mixing console, 2 pcs – radio microphone. The furniture is transparent. Lighting: metal halogen lamps on a power truss.

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